10 articles in this issue
Meuthia Meuthia,Ratni Prima Lita,Ranny Fitriana Faisal,Devi Yulia Rahmi,Mulia Gusmai
The aims of this study are to determine and analyze the relationship product innovation, brand image, perceived value and purchase intention in the craft of weaving in the district of Kubang. This study uses a purposive sampling technique with 145 respond... see more
Ida Bagus Nyoman Udayana,Aria Pramana
The aim of this research is to examine how to build consumer trust to increase purchase intention in the case study of the SoWellShop online store through testing the effect of ability, benevolence of business and integrity on customer trust and t... see more
Timotius FCW Sutrisno,Junko A Effendy,Maria D G Prathivi
Entrepreneurial Orientation (EO) and Total Quality Management (TQM) are often referred to as antecedents of growth, competitive advantage and business performance by previous research. This research is the first investigation in a literature study that at... see more
Eni Erwantiningsih
The purpose of this research is to analyze the influence of motivation, communication and organizational culture to employee performance. The object of this study is Merdeka University Pasuruan. Data collected through questionnaires give... see more
Kristia Kristia
The purpose of this study is to map explicitly about the triple bottom line business model that has been practiced by three healthy food community markets in Yogyakarta, namely Pasar Kamisan, Pasar Moncer, and Pasar Mustokoweni. The research method uses &... see more
Hari Wahyuni
The purposes of this study are to determine and analyze the influence of competence, work motivation and job satisfaction on the performance of lecturer at Merdeka University Pasuruan. Data analysis uses a quantitative analysis. Population in this researc... see more
Metta Padmalia
The study aims to analyze the variables of e-marketing mix (product, price, place, promotion, personalization, privacy, customer service, community, site, and sales promotion) that can differentiate consumer purchasing decisions from generation millenial ... see more
Achmad Iqbal,Ni Kadek Yuliandari
This study aims to know the determinants of MSME performance in Banyuwangi. This research is an explanatory research. Samples determining in this study use a purposive sampling technique. Primary data in this study is collected by survey techniques for 51... see more
Tjandra Gunawan,Fathorrahman Fathorrahman,Yunus Handoko
The purposes of this study are : 1) to determine the direct effect of product quality and store atmosphere on customer loyalty, 2) to determine the indirect effect of product quality and store atmosphere on customer loyalty through customer satisfac... see more
Umu Khouroh,Irany Windhyastiti,Krisnawuri Handayani
This study aims :1) to examine the effect of strategic alliances and government policies on the achievement of competitive advantage of micro, small and medium creative enterprises, 2) to assess the role of government policies in moderating the relations... see more