10 articles in this issue
Darra Pradita Hidayat
This research refers to a previous study conducted by Matthew S. Crow, Chang-Bae Lee Jae-Jin and Joo (2011) and completed by Andy Myhill & Ben Bradford (2012). This research is about “The Impact of Organizational Justice to Affective Commitment mediated b... see more
Deddy Wibowo Adhinugroho
This research is to present the effect of Human Resources Practices on Performance in Service Quality Through Employee Satisfaction In Commercial Scheduled Passenger Airlines in Indonesia” by referring to previous research conducted by Michel Rod and Nich... see more
Latifa Rahma
This research discusses the effects of Service Quality on Customer Satisfaction, Customer Loyalty, and Brand Image Budget hotel (Five Budget Hotel Managed&... see more
Mega Arti Utami
This study refers to an earlier study that has been done by Sultan & Wong (2014). Thepurpose of this study was to determine the influence of Perceived Service Quality on the UniBrand Performance through Satisfaction in Private Universities. The design of ... see more
Rahmania Asmoningsih
The purpose of this study was to analyze the influence of brand identity on brand value,customer satisfaction and brand trust and the influence of brand value and customer satisfaction on brand trust and its impact on brand loyalty. Respondents in this st... see more
Putri Hijir
The background of this research was the effect of Customer to Customer Interaction affect satisfaction, word of mouth, in mandarin oriental hotel. The objective of this research is to examine the impact of Customer satisfaction, Service Atmosphere, Person... see more
Retno Sari Murtiningsih
The Background of this research was the trend of companies’ outsourcing human resource (expertise and specialists) to accomplish tasks more cheaply and efficiently to increase productivity. The objective of this research was to find out the impact o... see more
Titon Adrinanto
The background of this research was mbanking users in Indonesia is still low despite the mobile phone users in developed and developing countries in the world has increased rapidly since 21st century. Some bank companies in Indonesia has been offering mba... see more
Widiawaty .
The purpose this paper is to examine the effects of Brand familiarity and Brand Fit on Purchase Intention towards the offerings of co branded hotels. The findings showed that the fit between cobrands mediate the relationship between Brand familiarity and ... see more
Iwan Ekawanto,Robert Kristaung
This study intends to empirically explore how the practices of loyalty programs conducted by the store management (department store) which benefit for customers so as to provide results that benefit both parties as a relational outcome consisting of relat... see more