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216.299  Articles
1 of 21.631 pages  |  10  records  |  more records»
Publishing is one of the supporting components in the process of the emergence of the history of the world of print media in the world and in Indonesia in particular. In general, publishing is a business entity that bridges the ideas of an author of ficti... see more

Consumer behavior includes all thoughts,feelings and actions involved in the selection, purchase, use of products orservices. When they watching an advertisement on TV, when they read a book orrecycled packaging, people fall into a certain behavior. The d... see more

In order to obtain the characteristics of the wine buying decision process in Temuco, primary information was generated from a sample representative of sex composition and age groups of the 9th Region. The findings show that the decision process of wine p... see more

Social media has revolutionized communication and information sharing, offering marketers a new avenue to reach customers. In developing countries like India, the rapid growth of social media and social networking sites presents unique opportunities for b... see more

The Covid-19 pandemic that hit the world in early 2020 forced the economic sector to adapt and innovate. One of them is by switching to using an online system. This shift can be seen in many online businesses that are growing and diversifying. So this of ... see more

The author conducted this study with the aim to identify and analyze the factors that influence the purchase intention of skin care products through e-commerce. In this case, the author chose Generation Z in Batam City, aged 8 to 23, as the study's subjec... see more

This study aimed to determine and analyze the effect of brand image, product, price perception, and preference on purchase decisions of takeaway coffee. The research analyzed variables that most influence purchase decisions of coffee drink takeaway in Yog... see more

Coffee Secret's is a coffee shop located in Denpasar City. Coffee Secret's often encounters obstacles in every business process. The problems experienced by Coffee Secret's are manual recording of incoming and outgoing raw materials, misuse of raw materia... see more

The purpose of this research are to see (1) the impact service quality on purchase intention, (2) the impact electronic word-of-mouth on purchase intention, (3) the impact brand image on purchase intention, and (4) the impact service quality on brand imag... see more

1 of 21.631 pages  |  10  records  |  more records»