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41.854  Articles
1 of 4.186 pages  |  10  records  |  more records»
The purpose of this research is to analyze the strength of brand image and store atmosphere in influencing consumer decision making and satisfaction. The research was conducted using a quantitative approach with a questionnaire as a research instrument. T... see more

The purpose of this research is to analyze the strength of brand image and store atmosphere in influencing consumer decision making and satisfaction. The research was conducted using a quantitative approach with a questionnaire as a research instrument. T... see more

Currently the times and technological developments are increasingly rapid and sophisticated so that people use digital technology more to meet their needs. This study aims to determine the effect and simultaneous equations of e-service quality variables (... see more

This study aims to determine the effect of knowledge, brand image and customer behavior on customer decision in choosing savings products. Some of previous studies stated that variables which influence customer decisions are knowledge, brand image and cus... see more

In recent years, the use of ride hailing mobile application services is increasing exponentially. Customers’ expectation of these phone services varies and change dynamically as the needs of each individual also vary. Customer reviews about mobile applica... see more

This study aims to prove and analyze the effect of Viral Marketing, Online Customer Review, Price Perception and Trust on Purchasing Decisions with Lifestyle as an Intervening Variable in the Shopee Marketplace in Surabaya City. Collecting research data u... see more

The phenomenon of retirement customers' decision to take over debts from conventional financial institutions to Islamic finance continues to increase, indicating a change in customer paradigm, predicted due to several factors including financing margin fa... see more

The disposal of plastic waste in the ocean has become a serious issue in Indonesia. There has been plenty of news referring the plastic trash in the Ocean, which has harm and kill lots of sea animals around the ocean and also create unhealthy environment.... see more

The widespread use of sharia products and instruments encourages society to save funds in sharia banks. The main purpose of this research is to test the effect of financial literacy, profit sharing, knowledge of customers, gender, age, education, income t... see more

1 of 4.186 pages  |  10  records  |  more records»