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340.334  Articles
1 of 34.034 pages  |  10  records  |  more records»
Decreasing in sales of Soba Padu products nowadays, has an impact on SMEs that produce this traditional snack. Beside this condition, it is important to see what happen with the social media marketing as one of sales method on Soba Padu SMEs. This study a... see more

Photos uploaded by tourists who have visited a destination will attract someone's interest to visit that destination. Therefore, this study is expected to reveal how much influence the quality of photo uploads on social media has on the decision to visit ... see more

The study aims to determine the effect of social media marketing on purchase decisions moderated by product quality at McDonald’s/ McD. This research is considered as causal effect research. The respondents are 100 consumers of McD obtained by incidental ... see more

The basic human needs, such as sleep quality, often take for granted that low sleep quality among adolescents could affect various health problems. One of the factors correlated with sleep quality in adolescents is the use of social media. This study aime... see more

Social media enhanced learning systems bring new challenges to evaluate learning environments. Many features are common with any web-based services and can be evaluated with common criteria. But with social media services users can also contribute content... see more

Companies are making major investments in platforms such as Facebook and Twitter because they realize that social media are an influential force on customer perceptions and behavior. However, to date, little guidance exists as to what constitutes an effec... see more

This study seeks to investigate the role of Social Media Advertising, E-Marketing, and Product Quality on Consumers’ Decision to Purchase Nature Cosmetics in North Sumatra-Indonesia partially and simultaneously. The data were analyzed using multiple Linea... see more

Tujuan penelitian ini adalah untuk mengetahui pengaruh relational bond dan product quality terhadap social media word of mouth yang dimediasi oleh brand loyalty pada brand Ms Glow Beauty. Jenis penelitian ini adalah penelitian kuantitatif dengan menggunak... see more

The direct impact of the economic downturn due to Covid-19 is mainly perceived by Micro, Small, and Medium Enterprises (MSMEs). This study aims to examine how MSMEs can understand customer needs regarding the provision of social media quality that ca... see more

1 of 34.034 pages  |  10  records  |  more records»