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Clustering of regional tourism service markets according to indicators of the functioning of subjects of tourism activity

Ganna O. Gorina, Valentyna V. Barabanova, Galina A. Bohatyryova, Olga A. Nikolaichuk, Aleksander M. Romanukha

Clustering of regional tourism service markets of Ukraine is performed according to the indicators of functioning of subjects of tourism activity (number of subjects of tourism activity; number of stuff members of tourist activities; income from tourism; ... see more

Vìsnik DnìpropetrovsÊ¹kogo Unìversitetu: Serìâ Geologìâ, Geografìâ , 2020

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Marketing mechanisms of tourist industry development in an unstable environment

Valentina V. Barabanova, Galina A. Bohatyryova, Ganna O. Gorina

The development of the tourism industry must take into account the peculiarities of the modern economic space, which is constantly changing and has many negative factors. Such an unstable environment is characterized by an uneven relationship and interdep... see more

Vìsnik DnìpropetrovsÊ¹kogo Unìversitetu: Serìâ Geologìâ, Geografìâ , 2020

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MARKETING ASPECTS OF DEVELOPING TOURISM SERVICES MARKET IN UKRAINE & THE BALTIC COUNTRIES

Ganna Gorina,Valentina Barabanova

Under the conditions of modern European integration processes, the quality of providing tourism services, which should meet the requirements of the population as much as possible, gains momentum. The regulation of tourism development in Ukraine according ... see more