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23.117  Articles
1 of 2.313 pages  |  10  records  |  more records»
The development of the tourism industry must take into account the peculiarities of the modern economic space, which is constantly changing and has many negative factors. Such an unstable environment is characterized by an uneven relationship and interdep... see more

Social media has become a part of people's lives and an inseparable part of marketing strategies in the emerging digital era. This set of technologies creates new mechanisms and communication tools for companies to interact and engage with potential consu... see more

In this study the surge of Customer Relationship Management (CRM) management software for marketing purposes during the pandemic will be explained through the scientific research and in-depth interview method. The definitions of the Customer Relationship ... see more

The article has presented the results of a marketing analysis of the domestic pharmaceutical market of anti-ulcer drugs and identified its main characteristics. This market segment is characterized by dependence on imports (78,79 % of range), the dominanc... see more

The article has presented the results of a marketing analysis of the domestic pharmaceutical market of anti-ulcer drugs and identified its main characteristics. This market segment is characterized by dependence on imports (78,79 % of range), the dominanc... see more

Innovation is an increasingly relevant concept for the success of any organization, but it also represents a set of internal and external considerations, barriers and challenges to overcome. Along the concept of innovation, new paradigms emerge such as op... see more

In this day and age there are mechanisms or mediums to pass messages for advertisers and this include traditional print media, online advertisement campaign, electronic media such as television and radio etc. However, a very critical feature a whether an ... see more

On the basis of the reasoned action theory, this study explores how auditors’ attitudes toward corporate governance, business environment and balance auditing and marketing activities and their views on the importance of cases mentioned affect how they ba... see more

Innovation is an increasingly relevant concept for the success of any organization, but it also represents a set of internal and external considerations, barriers and challenges to overcome. Along the concept of innovation, new paradigms emerge such as op... see more

1 of 2.313 pages  |  10  records  |  more records»