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498  Articles
1 of 51 pages  |  10  records  |  more records»
Jenis usaha yang dibangun pada masa kini baik usaha kecil menengah (UKM) ataupun besar selalu mengikuti perkembangan teknologi dan mulai meninggalkan model pemasaran tradisional beralih ke model pemasaran modern yaitu digital marketing. Model pemasaran in... see more

The reciprocal of WOM (word of mouth) & switching cost into  purchasing and loyality. The purpose of research  The affect WOM  and switching cost of the decision to purchase & loyalty; The affect  the decision to purchase of loyalty . ... see more

The reciprocal of WOM (word of mouth) & switching cost into  purchasing and loyality. The purpose of research  The affect WOM  and switching cost of the decision to purchase & loyalty; The affect  the decision to purchase of loyalty . ... see more

Pharmacies continue to grow and make business competition between pharmacies increase and reduce drug prescriptions, that require pharmacies to optimize marketing mix strategies that are useful in building customer loyalty. The main purpose of this study ... see more

Pembuatan laporan keuangan pada sektor UMKM sangat penting karena selain bisa mengontrol biaya operasional bisnis sehingga mengetahui laba rugi usaha, mengetahui hutang piutang, dan memperhitungkan pajak. Fakultas Ekonomi dan Bisnis Un... see more

Penelitian ini bertujuan untuk mengeksplorasi potensi dan daya tarik produk kuliner Cilegon, mengetahui kendala yang dihadapi para pelaku UMKM kuliner dan mengembangkan strategi bisnis kuliner kota cilegon di tengah pandemi covid-19. Urgensi penelitian in... see more

Kontribusi loyalitas pelanggan akan mempercepat pertumbuhan pesat bagi suatu industri kecantikan. Karena itu diperlukan penelitian tentang faktor-faktor kepuasan, dan loyalitas pelanggan industri kecantikan di Indonesia dengan tujuan ingin mengetahui peng... see more

PT Kimia Farma Tbk, as one of the pioneers of the Indonesian pharmaceutical industry, is currently participating in the development of cosmetic products under the Marcks brand. Marcks' products are known to the public as powder, and always ranks third in ... see more

Micro, small and medium enterprises (MSMEs) are one of the cornerstones of the Indonesian economy. UMKM has been recognized as very strategic and important not only for economic growth, but also for equitable distribution of income because of its very imp... see more

1 of 51 pages  |  10  records  |  more records»