Jurnal Ilmiah Manajemen dan Bisnis  

Nadia Ika Purnama,Yudi Siswadi,Siti Mujiatun

This study aims to determine how the Consumer Brand Switching Behavior Model in Purchasing Automotive Products in Medan City. This research is basic research. The population in this study were consumers of car owners in Medan City. The sampling technique ... see more

Farahiyah Sartika,Nurul Humairo

This study examines the effect of financial literacy and sociodemographic factors on stock investment decisions through behavioral bias as a variable intervention. By using purposive sampling technique, so that the number of research samples obtained was ... see more

Adi Santoso,Naning Kristiyana,Wahna Widhianingrum

This study was conducted with the aim of analyzing the effect of Salesperson performance and Salesperson intelligence on the competitive advantage of sustainable Reog handicraft SMEs in East Java. In this study, we will examine the influence of Salesperso... see more

Nur Sakinah,Fani Firmansyah

This study aims to examine the effect of product quality and price on purchasing decisions through buying interest. This study uses a quantitative approach. The analytical model used in this study is path analysis using SPSS 16. The data used are primary ... see more

Indra Thalib,Rina Anindita,Dian Alfia Purwandari

This study aims to analyze the performance of nurses which is influenced by workload and motivation through job satisfaction. This research was conducted on nurses at Primaya Hospital, Bekasi Utara, where 152 nurses were used as respondents. The data coll... see more

R. Sabrina

Human Resource Management (HRM) during the current covid-19 pandemic must be carried out optimally. Maximum management can have a positive effect for the realization of the goal of reaching the peak of expectations in line with the current period. Therefo... see more

Marhaendra Kusuma,Prihat Assih,Diana Zuhroh

The format of the balance sheet and income statement since the Indonesian IFRS convergence has changed with the addition of attribution of equity and comprehensive income. This change became the idea to develop the Return On Equity (ROE) formula. The purp... see more

Satria Tirtayasa,Ira Nadra,Hazmanan Khair

The purpose of this study was to examine the impact of the marketing approach during the Covid-19 pandemic on the performance of MSMEs with technology as a moderating variable with the research subject in the Medan City Court Street workshop. This thesis ... see more

Dita Di Apriyanti,Rina Anindita,Dian Alfia Purwandari

ABSTRACT.This study aims to explore how the role of job crafting on teacher performance during the Covid pandemic through burnout and work life balance. The responden was 211 high school teachers in the West Java. Model Data collection using an online que... see more

Laili Maghfiroh,Nur Hajijah,Zainal Musthafa,Umrotul Khasanah

The purpose of this study is to review and analyze the factors that influence the profitability of Islamic banks in Indonesia. The approach method used in this research is a quantitative approach. The data needed for this research is secondary data which ... see more

Mukmin Mukmin,Ade Gunawan,Muhammad Arif,Jufrizen Jufrizen

The purpose of this study was to produce a model for student financial literacy at the Faculty of Economics and Business, Private University in Medan. This study uses a quantitative approach with an ex post facto causal associative research design. This r... see more

Livia Tamarasari Suhendra,Kurniawati Kurniawati,Duwi Mulyati,Olivia Windy,Endang Kurnia,Grade Banirohim

The purpose of this study is to analyzethe effect of firm-crated social media communication on user-generated social media communication, firm-created social media communication on brand passion, user-generated social media communication on brand passion,... see more

Muh Fuad Alamsyah,Wiwin L. Husin,Zulkarnain I. Idris

This research was conducted on water hyacinth woven craft SMEs in the city of Gorontalo. This study aims to further analyze the performance of water hyacinth SMEs in the city of Gorontalo, especially their financial performance in maintaining their existe... see more

Aditya Bachtiar Firmansyah,Sonny Hersona

The research was conducted at the University of Singaperbangsa Karawang using quantitative methods, and the number of samples based on saturated sampling was 83 people. The data was collected using an instrument in the form of a statement sheet with a tes... see more