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80.070  Articles
1 of 8.007 pages  |  10  records  |  more records»
It is an important issue for small family businesses, which cannot keep up with the development of technology, you maintain their current position in the competition market and to increase their share of efficiency. Small family businesses meet a need abo... see more

Small business owners understand the advantages of using social media as a marketing tool; however, some owners do not leverage social media marketing strategies to increase sales. Small business owners who fail to implement social media marketing strateg... see more

Firms that are managed by family businesses have developed and have an impact on the growth of a country's economy. The family business has been a concern in much of the research literature. The development of family businesses also has an interesting phe... see more

With the overall aim of highlighting and analyzing the dilemmas of parents and offspring regarding the succession process in family businesses, this exploratory qualitative study was conducted assuming that these dilemmas play a determinant role in the pl... see more

Only a small body of literature exists on linking key marketing concepts in family business contexts and those studies that do exist show a significant bias towards brand management. Both the relevance of the subject and the lack of research assuming this... see more

This paper seeks to identify differences between family enterprises and non-family enterprises. The concepts of entrepreneurship, entrepreneur and enterprise/business are clarified. The paper contains the results of research conducted by the author among ... see more

Asian Development Bank Institute reported that the contribution of Micro, Small and Medium Enterprises (MSMEs) to the Indonesian GDP is 57.8% and the contribution to total employment is 97.2%. MSMEs in Indonesia are almost owned by families. According to ... see more

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