7 articles in this issue
Hanuna Shafariah, Abdul Gofur
This research aims to investigate the impact of awareness of halal products on consumer trust levels by considering the moderating role of gender. The research method involves regression analysis to evaluate the relationship between these variables. The r... see more
Zulkarnaini Zulkarnaini, Yusuf Suhardi, Ali Akhmadi, Arya Darmawan, Rania Fanindia
This research aims to identify how service quality, price, and brand image impact the satisfaction level of OP Bekasi customers. In order to gather data, a questionnaire that employed a Likert scale was used. The study's population consisted exclusively o... see more
Adinda Cahya Kamila, Aniek Maschudah Ilfitriah
The purpose of this research is to examine the role of Web Design, Information Quality, Delivery Service on Electronic Satisfaction and the influence of Electronic Satisfaction on Sociolla customers Repurchase Intentions. The population in this research a... see more
Ziadatur Rohmah, Sukaris Sukaris
The rapid expansion of the economy and the emergence of multinational firms have intensified competition in the cosmetics industry, especially in the beauty goods market, which poses a significant challenge to this subject. Client choice is becoming more ... see more
Della Umi Wulandari, Sukaris Sukaris
The impact of three primary factors—product quality, price, and promotion—on consumers' decisions to buy Pantene shampoo is the major emphasis of this study topic. Data indicates a fall in the top brand ranking of shampoo brands in recent years, despite P... see more
Abdul Gofur, Santi Retno Sari
This study aims to investigate the interaction between price and quality in the context of apartment purchasing and its impact on consumer purchase intention. This research makes an important contribution to financial management and decision making regard... see more
Ana Mariana, Bram Hadianto, Karen Karen
Innovation becomes a keyword for the company to survive in its environmental business. Therefore, the company must establish a suitable leadership style. Based on the previous studies, the entrepreneurial style can be an alternative for managers to lead t... see more