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82.648  Articles
Elton Beserra de Lima,Cristiane Salomé Ribeiro Costa,Georgia Rocha Félix
The aim of this paper was to analyze the influence of feelings of guilt and pride in the intention of buying green products by consumers considered sustainable. Guilt and pride are two constructs that shapes people’s actions to avoid guilt-making behavior... see more

(5) Wiwik Handayani (Faculty of Economics, Universitas Pembangunan Nasional “Veteran” Jawa Timur, Indonesia)
This research is referred to analyse the influence of consumer attitude of green product towards purchase intention. The consumer attitude of green product is a psychological tendencies that is expressed by evaluating a certain entity with some advantage ... see more

Ni Luh Bayu Okadiani,Ni Wayan Eka Mitariani,I Gusti Ayu Imbayani
This study aims to determine the effect of green product and social media marketing on purchasing decisions. Environmental problems become one of the considerations for consumers to start using a green product. While social media marketing is a means for ... see more

Vivek Kumar Pathak,Anchal Pathak
Perceived risk is defined as consumers’ perception of the uncertainty and adverse consequences of engaging in a purchase activity. Since the risk is in consumers’ mind, it is perceived and not necessarily real. In this research, we have tried to understan... see more

Reni Selvi Irawati, Nawangsih Nawangsih
This study aims to determine the effect of green marketing and green product depend on the decision to purchase organic fertilizer in Kios Tan Mulyo Kedungrejo Lumajang regency either partially or simultaneously. The research method used is multiple linea... see more

Abdulrahman Alsughayir
Although many companies have recognized the concepts of environmental innovation, little research attention has been devoted to the consideration of relations between green product innovation and firm performance. This study aimed to investigate the impac... see more

Ebru Onurlubas
Environmental pollution, increasing damages in the nature and deformation of ecosytem have started to worry consumers and the environemental concern has formed in time. Consumers who have environmental concern and wish to lend a healthy and clean environm... see more

(1) Bryan Givan (, Indonesia)(2) Mochamad Wahyudi (2STMIK Nusa Mandiri, Indonesia)(3) Doni Purnama Alam Syah (Universitas BSI Bandung, Indonesia)
Fenomena masyarakat Indonesia akan prioritasnya pada kesehatan dari tahun ke tahun mengalami peningkatan, terbukti pada tahun 2016 Indonesia berhasil meraih peringkat 4 Negara paling sehat di ASEAN. Hal ini menunjukan bahwa Indonesia mulai membiasakan hid... see more

Juanda Ramadhika, Ratna Santi, Rion Apriyadi
Green manure (Colopogonium mucunoides) is one type of organic fertilizer derived from Leguminosae plants. Green manure has the potential to increase soil nutrients, especially N (nitrogen). Utilization of green manure on post-tin mining soil to improve so... see more

Louise Bruun Werner, Anna Flysjö, Tine Tholstrup
Background: Dairy products are important in a healthy diet due to their high nutritional value; they are, however, associated with relatively large greenhouse gas emissions (GHGE) per kg product. When discussing the need to reduce the GHGE caused by the f... see more

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