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13.922  Articles
1 of 1.393 pages  |  10  records  |  more records»
People have now made drinking coffee in coffee shops a new culture. Many people who are interested in getting into the coffee business because of the market potential are eager to explore the brewing process and want to share with those around them. One o... see more

ABSTRACT This study aims to explain the effect of destination image, experiential marketing, and digital marketing communications on tourist satisfaction and the implications for domestic tourist loyalty to beach tourism objects on Bangka Island. Thi... see more

Penelitian ini bertujuan untuk mengkaji dan mengevaluasi pengaruh experiential marketing terhadap keputusan pembelian pada Hi Coffee Surabaya. Penelitian ini menggunakan pendekatan kuantitatif dan populasi dalam penelitian adalah semua konsumen yang berku... see more

Pariwisata  rentan terhadap bencana seperti yang dialami oleh Provinsi Banten. Baru saja berusaha pulih dari bencana tsunami dan gempa bumi, kini mereka dihadapkan dengan pandemic covid-19. Pariwisata pasca bencana membuat orang mengalami perubahan p... see more

This research aims to see the influence of experiential marketing on the decision to buy Artana honey products in the Tangerang Regency by mediating perceived quality and advertising. This study is a quantitative study that uses a sample of 60 respondents... see more

People have now made drinking coffee in coffee shops a new culture. Many people who are interested in getting into the coffee business because of the market potential are eager to explore the brewing process and want to share with those around them. One o... see more

This study aimed to examine the effect of experiential marketing on patient satisfaction and patient loyalty. It also attempted to discover the experiential-marketing dimension with the predominant effect. It is a quantitative study with a cross-sectional... see more

Tujuan penelitian ini adalah 1) untuk mengetahui deskriptif experiential marketing, persepsi harga dan loyalitas pelanggan DHL pada service point Pancoran. 2) untuk mengetahui pengaruh experiential marketing pada loyalitas pelanggan DHL. 3) untuk mengetah... see more

This study aimed to analyze the effect of experiential marketing on customer satisfaction and loyalty of traditional concept restaurants in Sleman Regency. The variables of this study included free variables or independent variables which consisted of sen... see more

1 of 1.393 pages  |  10  records  |  more records»