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37.973  Articles
1 of 3.798 pages  |  10  records  |  more records»
This research investigates the hotel response strategies of businesses being responsive online to stimulate customers purchase intention in eWOM communications. Specifically, this study explores the online managerial responses in terms of length, speed, a... see more

Unprecedented advances have been seen in E-commerce with the spread of digital commerce and customer relations on commercial websites, such as Amazon. As a result, investigation of this type of communication has opened up new horizons for discourse analys... see more

The social networking revolution allows people to share their opinions with their surrounding society, enabling the ability to influence others. Large amounts of consumer reviews are posted on social networks, expressing experiences, either positive or ne... see more

Technology advancements have allowed customers to post their reviews on online platforms. In the hotel industry, responding to positive and negative reviews is imperative because it helps hotels maintain their relationship with past customers and establis... see more

Technology advancements have allowed customers to post their reviews on online platforms. In the hotel industry, responding to positive and negative reviews is imperative because it helps hotels maintain their relationship with past customers and establis... see more

Sentiment analysis is used to determine the overall sentiment in a movie review. The goal of this paper is to investigate the sentiment analysis using multiple classification methods from Spider-Man: No Way Home movie reviews. The review dataset is procur... see more

Experienced travelers share their reviews regarding hotel services which serve as a testimony for novice travelers and help them to make their decision whether to book that hotel or not. The current study aims to identify the various factors affecting the... see more

1 of 3.798 pages  |  10  records  |  more records»