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Volume 5 Number 2 Year 2018

16 articles in this issue 

Ratu Nadya Wahyuningratna, Windhi Tia Saputra

Electronic media has become a media that is effective enough to educate and provide information to the public, but if it is misused this medium can be a powerful medium to spread negative messages. The influence of television shows will be seen after the ... see more

 

Raka Adnan Rifhano, Muhammad Sufyan Abdurrahman

This research was conducted to find out the effects of intensity in accessing YouTube against the learning activities of students of Economic Business Faculty Telkom University. The purpose of this research is to find out and analyze how big the effects b... see more

 

Aviesni Sabrina, Berlian Primadani Satria Putri

Advertising media is one of the ways to introduce a new product to consumer. One of the advertisement types which has many advantages is television. Google is one company which use television as their advertising media. Researcher chose the "Cari Lirik" v... see more

 

Vanita Maya Sri Hutami, Martha Tri Lestari

In recent years, many halal products have emerged in Indonesia.. The use of halal predicate is a new strategy in marketing various products. The market share of a very large Islamic religion is clearly appealing. Total Almeera is one of the trademarks of ... see more

 

Putu Feby Sukma Yanti, Iis Kurnia Nurhayati

Indonesia consists of various provinces, regions, tribes, and customs with cultural diversity. One of famous region in Indonesia which is the best known for its culture is Bali. The cultures could be in form of sacred ritual as the special honor either fo... see more

 

Erna Diani, Arie Prasetio

The Internet has provided various facilities to the public in obtaining and producing information. But with the ease offered by the internet, not infrequently people take advantage of these excellence to the negative thing. Saracen is a group of hate spee... see more

 

Kintan Safira Maydi, Diah Agung Esfandiari

Video is a media intermediaries which is used by the people in expressing themselves. However, in a millennial generation at this moment without making and uploading a video in a social media for the purpose of entertainment or information is no longer a ... see more

 

Amalia Nurul, Ayub Ilfandy Imran

This study discusses the communication strategy of Corporate Social Responsibility program at PT. Telekomunikasi Selular (Telkomsel). The background of this research is the Internet BAIK program has reached the target of Internet BAIK program up to now ha... see more

 

Nabila Triyani Putri

Social media has taken a vital in Marketing Communication nowadays, especially instagram which becoming a one stop social media for its users to brand their self personally. celebgram in one of instagram’s market product, being a celebgram someone should ... see more

 

Clara Bella Julia

The vast seas of Indonesia made the citizen of Indonesia to live in the beaches and make use of the sea products. But Waste which still are the unsolved problems, affected the number of fishes catched. In this piece of creation, the creator will show the ... see more

 

Annisa Luthfiyyah, Itca Istia Wahyuni

Through #Gerakan1000Tumbler Bandung Clean Action program urging the community around the town of bandung to change the habit to bring a water bottle or tumbler from home rather than buying water in the form of pack that will produce and that garbage to le... see more

 

Siska Merdekawati, Martha Tri Lestari

Nowadays, the digital media, especially social media gives a huge influence on the marketing world. This is where YouTube has become popular as a social media and regards as one of media platforms since many companies nowadays creating content marketing. ... see more

 

Tita Melia Milyane, Siti Syarah, Windi Ayu

The development of the fashion world is now reaching an impressive point, supported by the advancement of information technology that broadens knowledge about various kinds of fashion. Especially Muslim fashion trends are characterized by the development ... see more

 

Ilham Gemiharto, Firman Alamsyah Taufik Robbi

Globalization of information has placed Indonesia as part of the world information community, therefore the implementation of the Information and Electronic Transaction Law aims to develop Information Technology optimally, distributed to all levels of soc... see more

 

Wa Ode Nurul Yani

Employers face psychological burdens because there are quite a number of challenges in achieving success, but many entrepreneurs experience failure or bankruptcy. In fact, more failed entrepreneurs than successful entrepreneurs. During life, entrepreneurs... see more

 

Syarif Budhirianto, Noneng Sumiaty

Media newspapers as a messenger to the public has a media agenda and policy agenda in the public interest. The problem is how the newspaper media presents the agenda setting against the current government policy reporting program, as well as how the image... see more