5 articles in this issue
Nur Laila Widyastuti,Djoni Hartono
In Indonesia, consumers can choose to consume high or low quality gasoline based on their preferences. It might be influenced by the price difference between the two qualities. Changing preference to a higher quality that is affected by the declining rela... see more
Joko Mariyono
Chili production is an important commodity in Indonesian, and the marketing issues frequently disrupt the economy. This paper aims to analyse the distribution channel of chili and formulate the suitable policy to overcome the marketing problems. The... see more
Caroline Hamboro
The ASEAN Economic Community which has taken place since 2015 has had an impact on the liberalization of labor flows towards Indonesia's economic growth. The large nu... see more
Yolanda Christina Rambing,Intiyas Utami,Ika Kristianti
This study aims to examine the recency effect that occurs due to the effect of sequences on long series audit information and test the effectiveness of mitigation by using group discussion to improve the decision quality. It consists of recency effect and... see more
Achmad Choirul,Yessy Artanti
Indonesian buying behavior especially on generation Y or millennials tends to be impulsive and rapid development of retail fashion business allows marketers to learn and formulated strategy. As one of the defined group of people, millennials are a potenti... see more