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957  Articles
1 of 97 pages  |  10  records  |  more records»
Through the application of semiological analysis to theater posters made by two Polish authors, the paper uncovers signs, meanings, codes and specifics of the „Polish school of poster-making“ and contemporary Polish posters. Aside from this, I suggest a m... see more

Understanding the nature of advertising principles or any other means of marketingcommunication that affects consume behavior has long been the subject ofmarketing research. The research of emotional response in relation to ad efficiencyin this paper is a... see more

Research Question: The research is oriented towards determining the moderator effects of the employees’ gender (structure) on the correlation between other research constructs, i.e., personality dimensions and job satisfaction. Motivation: Previous resear... see more

The use of rhetorical figures has become a widely–accepted method for capturing attention and positively increasing cognitive effort in print advertisements. So far research studies mostly analyzed the effect of rhetorical figures in the written as well a... see more

Many scholars have been interested in grouping countries into similar clusters based on different criteria including geographic proximity, mass migrations, and ethnic social capital and religious and linguistic commonality. Clustering of societies is bene... see more

Sector of small and medium-sized enterprises has been recognized as one of the fundamental pillars of economic stability and economic development. Small and medium enterprises represent an important contribution to the creation of new businesses and the e... see more

In order to increase the contribution of the forestry sector to economic and social development, it is necessary to support the establishment and development of small and medium-sized enterprises (SMEs) whose business is based on wood and non-wood forest ... see more

2-mercaptobenzothiazole (MBT) is a chemical compound which is widely used in various processes in chemical industry, and it was also detected in environmental samples. Most of the researchers employed liquid chromato­graphy (LC) or gas chromatography (GC)... see more

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