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32.426  Articles
1 of 3.244 pages  |  10  records  |  more records»
Revitalisasi pariwisata di kota kecil menjadi kekuatan ekonomi masa depan terutama di negara yang sedang berkembang. City branding diterapkan sebagai salah satu strategi reposisi kota di pasar pariwisata. Tujuan utama penelitian ini adalah menganalisis ti... see more

More than just selling, a city must be constructed as an image formation process, which is formed from a mental map created by local people that produces an original identity to make a good branding. This research aims to reveal a new element of city iden... see more

Sektor pariwisata sempat redup akibat pandemi Covid-19, hal ini karena kebijakan PSBB yang menutup segala kegiatan yang dapat menimbulkan keramaian. Pemerintah meminimalisir kemungkinan penularan virus corona dari cluster tempat wisata, segala aktifitas w... see more

Penelitian ini bertujuan untuk mengetahui strategi komunikasi city branding dalam mengembangkan potensi pariwisata Kabupaten Kuantan Singingi Riau. Metode penelitian ini adalah menggunakan pendekatan deskriptif kualitatif. Peneliti memilih menggunakan par... see more

The article of city branding on Ambon City of Music discusses the legalisation of folk music identity in Maluku. By using the qualitative research method with a case study approach. Data obtained were primary data in the field, and the secondary data were... see more

Abstrak_Kota Bandung sedari dulu dikenal dengan julukan Paris Van Java, memberikan citra tersendiri bagi masyarakat. Paris Van Java lahir dari suasana ruas Jalan Braga dan Jalan Asia Afrika pada zaman Kolonial Belanda. Hingga saat ini pun kedua ruas terse... see more

Conducting branding is now increasingly needed in government management. The main purpose of city branding is to bring out the regional identity and place a certain positioning of the area in order to compete with other regions. For a city branding strate... see more

The Dayak village in Pampang, Samarinda in East Kalimantan has cultural potential, especially the performing arts that is utilized to support the development of regional tourism. For this reason, this study aims to find out how Dayak cultural symbols in t... see more

City branding is believed to be a way to promote the city. Some of the cities in the world have strong branding because they are made following the identity of the city. The research problems in this research are what visual elements were included in the ... see more

1 of 3.244 pages  |  10  records  |  more records»