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50  Articles
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Linguistic features of tourism brochures can describe the distinctive ways of expressing persuasiveness in advertising which have a significant impact on teaching English as a foreign or second language. This study determined how linguistic features and f... see more

Linguistic features of tourism brochures can describe the distinctive ways of expressing persuasiveness in advertising which have a significant impact on teaching English as a foreign or second language. This study determined how linguistic features and f... see more

The present study is concerned with examining persuasiveness from a pragmatic standpoint in some American Christian sermons about the USA elections 2016 basing on Aristotle's persuasive appeals and Grice's maxims. It includes qualitative as well as quanti... see more

The article focuses on the question of new communication form appearance – the internet communication, namely political internet communication, that furthermore influenced the appearance of the new genres, among which we can find twitting. The active twit... see more

The article is devoted to the problem of persuasiveness and suggestiveness as well as ways of their manifestation.  The phenomenon of persuasiveness has become the center of attention for many scientists lately, especially since nowadays the ways of ... see more

The current research investigates consumers perception of information when no influence attempt is perceived. Results indicate that presenting information in a non-persuasive form, such as a warning statement, results in lowering manipulative intent infer... see more

To the best of my knowledge, no study on the effectiveness of using pseudo scientific jargons has been carried out in the Pakistani context. This paper presents the findings of a controlled study on the persuasion effectiveness of the use of pseudo-scient... see more


Abstract - Social media influences and changes the attitudes and behavior of its users using a technique known as Persuasive Technology, a concept that is both invisible and manipulative, which has a big impact in all aspects. This research is library res... see more

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