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395  Articles
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Abstract: The Effect of Consumption Values to Repurchase Intention of Green Products. This study was aimed to apply the theory of consumption values to determine the factors affecting the behavior of consumers regarding the selection of green products, an... see more

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh dari customer perception terhadap repurchase intention, pengaruh dari brand trust terhadap repurchase intention, pengaruh dari customer perception terhadap brand trust dan peran dari brand trust ... see more

Modern applications certainly require a neatly arranged system, making it easier for consumers to use it. Trust is an important thing that online sites need because logically consumers have a higher level of risk in online transactions compared to offline... see more

Repeat business is important for service providers to be able to succeed in the current economic situation. Considering about the success of sales in General as seen from the number of repeat customers coming and still much cheaper cost to bring... see more

Repeat business is important for service providers to be able to succeed in the current economic situation. Considering about the success of sales in General as seen from the number of repeat customers coming and still much cheaper cost to bring... see more

Modern applications certainly require a neatly arranged system, making it easier for consumers to use it. Trust is an important thing that online sites need because logically consumers have a higher level of risk in online transactions compared to offline... see more

This study aims to determine the impact of website’s quality, hedonic value, and utilitarian value toward repurchaseintention on the Lazada marketplace. This study consisted of 107 respondents of Lazada users collected through online surveys. The results ... see more

This study aims to analyze the factors that influence repurchase intentions in e-commerce. This research method uses quantitative descriptive method by distributing questionnaires as a method of data acquisition. The data analysis technique uses multiple ... see more

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