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159  Articles
1 of 17 pages  |  10  records  |  more records»
Dampak pandemi Covid-19 bagi masyarakat Indonesia sangat luar biasa. Kebijakan pemerintah dalam membatasi kegiatan masyarakat mengakibatkan sektor ekonomi usaha mikro menjadi sektor paling terpuruk karena berkurangnya transaksi jual beli. Akibatnya, Usaha... see more

The purpose of this study is to determine the effect of service quality on loyalty throughcustomer satisfaction as an intervening variable. Furthermore, to apply these objectives, aquantitative approach method with linear regression analysis is used. The ... see more

Banyaknya iklan di media sosial pada saat pandemic covid-19 berlangsung membuat penggunanya tertarik untuk melakukan pembelian terhadap produk barang/jasa yang diiklankan. Salah satu industri yang sangat memanfaatkan iklan saat pandemic adalah e-commerce ... see more

Many advertisers believe that consumer emotions are better at advertising effectiveness,because if you only sell brands there will be no striking differences with competitors orcompetitors. The way to attract the consumer attentions, to use the products a... see more

This research is a causality study that aims to find out the influence of advertisement attractiveness, advertisement message quality, and viewing freuency as independent variable to the effectiveness of advertisement on television especially tokopedia ad... see more

The purpose of this study is to find out how promotions, product attributes, and consumer loyalty affect purchasing decisions at Tokopedia. In this study, the number of consumer respondents taken was 100 respondents as the research population using a ques... see more

E-commerce adalah toko digital yang ada tanpa perlu bertemunya penjual dan pembeli. Ada beberapa aspek pasar yang membuat konsumen merasa nyaman berbisnis, seperti User experience dengan fitur yang mengenali apa yang dialami konsumen. Tujuan studi ialah u... see more

E-commerce is a variety of businesses that involve widespread transactions including the exchange of information via the internet network. Tokopedia is the most visited e-commerce on the web at 146 million every month. Although there are many visitors the... see more

Skilvul is a start-up that is developing in the field of education technology, located in Jakarta. Skilvul itself is part of the start-up company Impact Byte, both of which are engaged in education technology. Skilvul and Impact Byte both present digital ... see more

1 of 17 pages  |  10  records  |  more records»