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Journal title
Journal of Small Business Strategy
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Journal of Small Business Strategy
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Vol: 31 Núm: 2 Par: 0 (2093)
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Article
ARTICLE
TITLE
Personalized service and brand equity in family business: A dyadic investigation
Franklin Velasco Vizcaino
Cintya Lanchimba
Orlando Llanos Contreras
Manuel Alonso Dos Santos
SUMMARY
No disponible
PAGES
pp. 62 - 79
NUMBER
Volumen: 31 Número: 2 Parte: 0 (2093)
COLLECTIONS
Administration - Business and Marketing
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Revista:
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Open Access