Journal title
ISSN: 2146-4405    frecuency : 4   format : Electrónica

Issues

      see all issue


Skip Navigation Links.

Volume 11 Number 3 Year 2021

10 articles in this issue 

Carlos Arturo Hoyos-Vallejo

Managers often make decisions in organizations without being aware of the results and hence, their effectiveness. I evaluated three decisions managers made during the first weeks of the COVID-19 pandemic, using a hypothetical model of the decision-making ... see more

Pags. 1 - 12  

Dhruba Jyoti Sen

The goal of this paper is to put forth the ethical challenges in the field of marketing communication in Indian real estate industry. It is necessary to understand the concept of ethics which the organization and the managers adopt. This paper explores th... see more

Pags. 13 - 21  

Daisy Lily Moscare-Balanquit

This article examined the contribution of resources and capabilities to the competitiveness and performance of micro enterprises within the context of resource-based view. Cross-sectional survey design was employed. The data came from 183 registered micro... see more

Pags. 22 - 29  

Sorina Vasile,Lebogang Mototo,Tinashe Chuchu

The modern globalisation and the expansion of multinational brands and social communications has resulted in the youth-consumer market of today being relentlessly exposed to increasing competitive multimedia messages and advertising. This research explore... see more

Pags. 30 - 35  

Mohamed Ali Hedhili,Sami Boudabbous

The globalization of markets, the intensity of competition, and the evolution of technology have led to the appearance of new organizational forms based on projects. Faced with these changes, companies are forced to review and rethink their human resource... see more

Pags. 36 - 41  

Bui Quang Tuyen

In the context of the digital era, building a learning organization has become a strategy for enterprises to gain sustainable competitive advantages. This study proposes a model of learning organization in the digital era for Vietnamese enterprises. The m... see more

Pags. 42 - 48  

Inda Premordia,Timea Gál

The advent of Web 2.0 has encouraged restaurant customers to post online reviews, and oftentimes, not in favor of the company. When a service failure occurs, the customer may voice their complaints publicly online. The company, on the other hand, has the ... see more

Pags. 49 - 57  

Ivan De Battista,Franco Curmi,Emanuel Said

Young people are constantly targeted by online advertisements. This systematic literature review aims to identify the principal factors that influence young people’s attitude towards online advertising. It seeks to understand if the influence of online ad... see more

Pags. 58 - 72  

M. Nur Huda,Lenny C. Nawangsari,Ahmad H. Sutawidjaya

Employee voluntary behavior related to environmental awareness in the workplace is very important to support the sustainability of the organization. The purpose of this study was to determine the influence of leadership, organizational culture and job sat... see more

Pags. 85 - 95