ARTICLE
TITLE

THE INFLUENCE OF SERVICE KNOWLEDGE ON THE DECISION TO CHOOSE ISLAMIC FINANCIAL INSTITUTIONS

SUMMARY

Knowledge of services for Islamic financial institutions in the city of Pekanbaru, Riau, found the results that the level of public knowledge of services and decisions to choose Islamic financial institutions in the city of Pekanbaru in the good to very good category, this is also supported by the results of the SPSS 23 test that the level of service knowledge on the decision to choose Islamic financial institutions has a positive effect and has increased. This research was conducted in the city of Pekanbaru. The research method used is quantitative research and uses the SPSS 23 test tool. The sample size in the study was 110 customers, where the sample was taken 10 times the number of statement items on the questionnaire submitted to customers with a ratio of 1: 10 (11 x10) (Hair, et al 2014) multivariate data analysis.

PAGES
pp. 65 - 73
COLLECTIONS
Economy

 Articles related

Patient Rambe, Bridgette Mokgosi    

In an increasingly competitive, technology-driven world, the pressure for small, technology-oriented firms in developing countries to be productive and efficient has never been more intense. For technology-oriented firms such as internet cafés, which are... see more


Patient Rambe, Nosiphiwe Mpiti    

Although small, micro and medium enterprises (SMMEs), such as hair salons, have harnessed a subtle combination of private and public funding to bankroll their business operations, literature on the performance of SMMEs in developing countries that often ... see more


Kolosa Madikizela, Theo Haupt    

 This paper analyses the factors influencing the choices of careers in construction by South African women. The literature on challenges which influence women?s choices of careers in construction was reviewed and questionnaires were conducted with m... see more


Elena Krueger,Dmitry Kurtener    

Heat and mass transfer in soil is one of the research areas studied in agrophysics.  During the period from 1930 to 1990, much of the theoretical research on soil thermal regime was carried out. During this time several mathematical models were deve... see more


Sri Palupi Prabandari,Puput Ichwatus Sholihah    

This present study tries to raise the issue regarding the factors that influence the entrepreneurial spirit of the students of Graduate School. Regarding the finding on the indirect effect of Theory of Planned Behavior on the entrepreneurship through ent... see more