SUMMARY
The research aimed to identify main learning style preferred by students of the program of business administration from the Francisco de Paula Santander University, to develop we applied the Honey-Alonso learning style (CHAEA), which measures the preference for the following styles: active, thoughtful, pragmatic and theoretical, in a sample of 100 students, who were enrolled in the second half of 2012 in the business administration program at the conference day and night, cast information the questionnaire was analyzed statistically, using SPSS, initially studied all the results, which demonstrated the existence of a moderate preference for two styles. Action followed split the data by study day, although there were disagreements, the statistical analysis showed that most of them are not significant. With this, we proceeded to an analysis of the trends found in them moderate preference for reflective style nigh time shift and high asset forth in the day time shift.