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7.190  Articles
1 of 719 pages  |  10  records  |  more records»
The Islamic equity mutual funds, initially exhibiting a relatively high average interest, experienced a significant decline in Net Asset Value (NAV) in 2020 - 2021 due to the COVID- 19 pandemic. Therefore, this study analyzed the impact of the COVID-19 pa... see more

Tujuan penelitian – Penelitian ini bertujuan untuk mengetahui pengaruh posisi merek dan integrated marketing communication terhadap keputusan memilih mahasiswa Politeknik Pariwisata Palembang baik secara langsung maupun dimediasi oleh brand equity. D... see more

Brands, being ubiquitous, can provide different perceptions of brand equity and brand authenticity among consumers. This paper aims to identify the impact of the fit between a brand, premium positioned, placed in premium channels, in contrast with popular... see more

Studies of Black students’ schooling experiences and educational outcomes have consistently shown that compared to their peers, they – especially males – tend to underperform academically, be more athletically engaged, and be streamed into non-academic ed... see more

This paper presents a theoretical and thematic exploration of gender equity in post apartheid South African higher education. The paper argues that while South African women played a very important role in the struggle for political liberation, the curren... see more

The objective of this study was to measure consumers’ perception on the brand equity of the fast food chains operating in Karachi. The selected fast food chains for the purpose of this research were KFC, McDonalds, Subway and Mr. Burger. A closed ended qu... see more

The problem of an institutionalization of public actors and forms of their interaction in contemporary post-modern political space has been analyzed in the article. New tendencies of their subjectivity’s change concerning the formation of the public equit... see more

RESUMENLas instituciones educativas, se encuentran en un entorno exigente y competitivo en la realidad peruana. El espacio publicitario es una opción para instituciones que buscan fortalecer sus oportunidades dentro de un período en particular, la idea de... see more


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