ARTICLE
TITLE

THE ANALYSIS OF SYSTEM SERVICES ON CUSTOMER SATISFACTION OF OPENING ONLINE SAVING ACCOUNTS IN BANK BUKU IV

SUMMARY

Perkembangan bisnis perbankan digital saat ini merupakan salah satu agenda penting dalam industri Perbankan Indonesia. Kebutuhan akan transformasi menjadi prioritas utama bagi perusahaan, agar lebih agile dalam pasar yang berubah dengan cepat. Penggunaan technology informasi pada Bank telah mengubah pola pikir masyarakat dalam bertransaksi. Hal ini berdampak pada digitalisasi pembukaan rekening. Masyarakat dapat dengan mudah membuka rekening dimana saja dan kapan saja. Dalam penelitian ini membahas Bank BUKU 4. Penelitian ini menganalisis layanan sistem terhadap kepuasan nasabah dalam pembukaan rekening tabungan online pada bank buku 4 dengan variabel yang dianalisis yaitu Information Quality, System Quality, Service Quality, Trust, Complaint and Suggestion System dan Customer Satisfaction. Data yang diperoleh diuji dengan menggunakan Uji Validitas, Reliabilitas, Uji T, Uji  F, dan Metode Importance Performance Analysis. Hasil uji T menunjukkan bahwa variabel Information Quality terhadap Customer Satisfaction tidak memiliki pengaruh positif. Sedangkan variabel System Quality, Service Quality, Trust, Complaint and Suggestion System terhadap Customer Satisfaction memiliki pengaruh positif. Hasil metode Importance Performance Analysis fokus kepada kuadran 1 (importance tinggi dan performance) untuk dilakukannya perbaikan layanan sistem pembukaan rekening tabungan online pada Bank BCA, Mandiri Bank, BNI Bank, BRI Bank, CIMB Niaga Bank, Danamon Bank, dan Panin Bank.

PAGES
pp. 1929 - 1947
COLLECTIONS
Computing
Computing

 Articles related

Shah Miah,Jun Shen,John W Lamp,Don Kerr,John Gammack    

This paper presents a contemporary literature review to provide insights into the current health informatics literature. The objective of this study is to identify emerging directions of current health informatics research from the latest and existing st... see more


Azadeh Pishdad,Andy Koronios,Blaize Horner Reich,Gus Geursen    

There is a wide agreement that IT projects have disappointing success rates and often generate less value than originally promised. In the context of ERP systems, the same statistical reports exist which demonstrate an overwhelming number of failures in ... see more


Chandra Ayunda Apta Soemedhy,Nora Trivetisia,Nawang Anggita Winanti,Dwi Puspa Martiyaningsih,Tri Wulandari Utami,Sudianto Sudianto    

Cases of sexual violence in the last decade have been rampant in Indonesia. Cases of sexual violence are increasingly exposed, along with the increasing use of social media. One of them is violence against women. Cases of sexual violence often cause vari... see more


Hikari Ardhiansya    

A virus called coronavirus, also known as COVID-19, can make people sick and even kill them. Several countries have been affected by the virus, including Indonesia, which has the COVID-19 virus. The Indonesian government has launched a number of strategi... see more


Novrizal Fattah Fahmitra, Irving Vitra Paputungan    

Puskesmas is the frontline institution in health services and counseling. In order to give the services usually Puskesmas has management information system (MIS) to support in data processing. The MIS that is used by them should be in top performance to ... see more