ARTICLE
TITLE

Investigating small, medium and micro-scale enterprises strategic planning techniques in Johannesburg central business district post-COVID-19 lockdown

SUMMARY

AbstractBackground: Strategic planning assists organisations to capitalise on opportunities that arise and to minimise the threats posed by unstable market environments. Apart from the track record of poor performance amongst some small, medium and micro-scale enterprises (SMMEs) in South Africa, COVID-19 pandemic severely affected more than 55 000 South African SMMEs in March 2020 after the lockdown imposed by the government.Aim: This research study sought to investigate strategic planning techniques or tools implemented by SMMEs post-COVID-19 lockdown in Johannesburg Central Business District (CBD).Setting: The study was conducted at small, medium and micro-enterprises in Johannesburg Central Business District.Methods: A quantitative study was conducted by using an online E-Survey Hero which was distributed to the sample of 169 respondents who were SMME owners and managers in Johannesburg CBD.Results: The results revealed that most SMMEs owners had knowledge on the strategic planning techniques such as the strengths, weaknesses, opportunities and threats (SWOT) analysis, the political, economic, social and technological (PEST) analysis, financial analysis of the competitors and financial analysis of their own business.Conclusion: Small, medium and micro-scale enterprises should take advantage of technology and invest in key skills needed for more effective strategic planning.

 Articles related

Mojtaba Valibeigi,Ahmad Mohammadi,Mojgan Valibeigi    

The knowledge-based firms can both flourish and grow and stimulate employment and economic growth. Iranian Knowledge-based firms’ protection law is the protection of small and medium knowledge-based firms which are at their elementary steps of growth and... see more

Revista: Eko-Regional

JUNE WON JANG, DAVID J. AHN, KUN IL CHUNG, TAEKYOUNG LEE, CHRISTI SED, SUBIN LEE, DANIEL HAN, TAE HYUK KIM, KEONHO ROH, DAVID CHU, JONGBIN LEE    

-


Maryna Spivak,Olesia Khokhuliak,Anastasiya Inshyna    

In modern conditions of political, economic, and social globalization, it is difficult to overestimate for Ukraine the need for research and introduction of new forms of enterprise management. World tendencies of the interaction of business elements are ... see more


M. Mahdavi,M. Khadem-Abolfazli,S. R. M. Mahdavi,Gh. Ataei    

Background: Radiation-sensitive polymer gels are among the most promising three-dimensional dose verification tools and tissue-like phantom developed to date.Objective: The aim of this study is an investigating of percentage depth dose enhancement within... see more


Sh Bazrafkan,K Kazemi    

Background: Near infrared spectroscopy imaging is one of the new techniques used for investigating structural and functionality of different body tissues. This is done by injecting light into the medium and measuring the photon intensity at the surface o... see more