SUMMARY
The article highlights the theoretical basis of projecting the model of using Web-based technologies in healthkeeping education of primary school students. The methodological approaches to modeling the process of using Web-based technologies in healthkeeping education of primary school students are determined; its main components are singled out. The opportunities to increase positive potential of cognitive and active field in the implementation of educational and research projects of healthkeeping subjects using Web-based technologies are pointed out. The course of laboratory and mass pedagogical experiments is characterized. The expediency of using Web-based technologies to effectively support healthkeeping education of primary school students is proved.