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ISSN:    frecuency : 4   format : Electrónica

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Volume 1 Number 1 Year 2017

7 articles in this issue 

Susmita Audina, Ainun Jariah

Abstract: This research has a result multiple regression model is y = (0,079X1 + (-0,064)X2 + 0,279Y1 + 0,833. The result of this research showed that on the partial only quality service can be influence to student satisfaction. Institutions image ca... see more

Pags. 1 - 13  

Mochamad Fatikhudin

The purpose of this research is to determine the effect of profitability, liquidity, sales growth, and the firm size in a partial and simultaneous to capital structure in LQ45 company. The population in this study is LQ45 companies listed on the Indonesia... see more

Pags. 14 - 25  

Siti Naifatul Maulidiyah, Ninik Lukiana

The purposive of this study is to determine the influence of word of mouth, brand image, and country of origin purchase decision Samsung smartphone android brand in partial and simultaneous. Respondents are 48, analysis of data using multiple linear regre... see more

Pags. 26 - 39  

Sufyan Lutfi, Jesi Irwanto

This study aims to determine the of store atmosphere, location, and product diversity on the purchasing influence decision to buy clothes on the general market of Pasirian Lumajang. This research is a quantitative research by finding associative ssociatio... see more

Pags. 40 - 51  

Reni Selvi Irawati, Nawangsih Nawangsih

This study aims to determine the effect of green marketing and green product depend on the decision to purchase organic fertilizer in Kios Tan Mulyo Kedungrejo Lumajang regency either partially or simultaneously. The research method used is multiple linea... see more

Pags. 52 - 63  

Edwin Hadi Setiawan, Anisatul Fauziah

This study aims to determine how the influence of security, easy, trust and performance risk to online purchasing decisions either partially, simultaneously or dominant. This type of research using survey. The sample in this research 50 respondents there ... see more

Pags. 64 - 75  

Umar Makruf, Hesti Budiwati

The study aims to knowed influence of bank image and promotion on gamling gendis manis to farming dicision to saving in Lumajang Branch office of BRI. Either partially of simultaneously. This research is quantitative research to find the associative relat... see more

Pags. 76 - 87