6 articles in this issue
Michael Martello, John G. Watson, Michael J. Fischer
This paper examines the use of the Balanced Scorecard in a not-for-profit organization (Cattaraugus County ReHabilitation Center). The ReHabilitation Center has begun using the Balanced Scorecard paradigm in its strategic planning process. In ... see more
Elizabeth Wright, Nile M. Khanfar, Catherine Harrington, Lee E. Kizer
Americans are exposed to an astounding number of advertising messages every day. The result of this bombardment of advertising on society is that consumers have become increasingly resistant to traditional forms of advertising. After spending ... see more
Robert C. McMurrian, Erika Matulich
Firms assume ethical business practices only add costs to the firm. However, business ethics actually add value for customers and result in increased profitability and performance for the firm.
Mary McCarthy
This paper examines Kolb’s (1984) Experiential Learning Theory and Learning Style Inventory, presents a summary of some research examining accounting students’ learning style preferences, and provides examples of activities to incorporate into the instruc... see more
Dennis Pollard, Shirley Chuo, Brian Lee
Mass customization allows firms to produce only things their customers want (or produce after they have orders in hand). This approach, make-to-order, brings many benefits to firms in terms of cost and profit because of lower inventory levels, maximum sal... see more
Melita Stephanou Charitou, Maria Elfani, Petros Lois
In this study, we empirically investigate the effect of working capital management on firm’s financial performance in an emerging market. We hypothesize that working capital management leads to improved profitability. Our data set consists of firms listed... see more