4 articles in this issue
Peter Harris, Anthony Harris
Until very recently, the Last In First Out method (LIFO) was under severe scrutiny from the financial community, and its repeal as an acceptable accounting method seemed imminent. There were pressures from the Securities and Exchange Commission and the In... see more
Andrew T. Norman
The marketing strategy of brand alliance has received considerable attention in marketing literature. A significant factor in the study of how consumers process brand alliances is the concept of “fit”. Specifically, it has been shown that consumers ... see more
Dat-Dao Nguyen
This paper reports an empirical investigation into the performance of neural network technique vs. traditional utility theory-based method in capturing and predicting individual preference in multi-criteria decision making. As a universal function approxi... see more
Sonia H. Manzoor, Manzoor E. Chowdhury
For many developing nations, Foreign Direct Investment (FDI) has been viewed as a powerful instrument for economic development. In particular, FDI has become a major source of capital formation and an instrument for facilitating knowledge transfer.&... see more