4 articles in this issue
Devy Widya Apriandi, Bismantara Bismantara, Lia Fidelia
This study aims to examine the effect of marketing communication on purchasing decisions. Marketing communication is very important for consumer interest in the products being sold. The better the quality of marketing communications, the more consumers ar... see more
Gugyh Susandy, Estu Widarwati, Helna Hetriana
This study aims to determine the effect of aircraft service quality on customer satisfaction and loyalty. The most important step in identifying and delivering high-quality service is understanding exactly what customers expect. Service quality is one of ... see more
Kuncorosidi Kuncorosidi, Nunik Nurmalasari, Nunik Nurmalasari, Ai Nurhasanah
Earnings management is a decision taken by company management to increase current reported earnings without corresponding growth in the company's long-term profits. Earnings management in a company can be minimized by the existence of a Good Corporate Gov... see more
Angelia Anggia Permata Norman, Kuncorosidi Kuncorosidi, Risma Rosmalia
Food and beverage companies can increase profit margins by using recycled packaging, introducing scalable solutions, and implementing appropriate management systems. Canned food is any form of food that has been perfectly processed or minimally processed ... see more