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ISSN: 0719-7713    frecuency : 4   format : Electrónica

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Volume 3 Number 2 Year 2018

6 articles in this issue 

Rodrigo Andrés Candia Silva

This aim of this study is to propose general guideless to build a model to improve equity on (Regional Development National Fund) FNRD’s intraregional distribution, which may be tested by taking advantage of the creation of new region of Nuble. The model ... see more

Pags. 1 - 16  

Margarita Araya Jofré

This study consists in an explanatory model of the entrepreneur intention (EI) of a group of women participating in the Learning to Undertake Project (LTU) financed by PRODEMU (Women’s Promotion and Development Fund) in 2014. The Theory of Planned Behavio... see more

Pags. 17 - 32  

Edinson Cornejo Saavedra,Benito Umaña Hermosilla,Nataly Guiñez Cabrera,Daniela Muñoz Silva,Caterin Mardones Lagos

The ability to manage personal finances has become increasingly important when assessing savings and bank loans alternatives. However, different studies have shown that young people have not received a good financial education. This study determined both,... see more

Pags. 33 - 44  

Nataly Guiñez,Edinson Cornejo Saavedra,Constanza Olguín,Paulina Ceballos

The objective of this study is to present Bío-Bío University’s Business Science Faculty students’ perceptions on their Marketing course using case study methodology. A survey was applied to 91 students which main results showed a positive perception on th... see more

Pags. 45 - 54  

Carolina Elena Leyton Pavez,Joan Carles Gil Martín

Transparenting, improving and strengthening city management demands of updated tools to aid key aspects of decision making process in a city’s administration. This study presents a Balanced Scorecard (BSC) for Chilean cities government. Cause-effect analy... see more

Pags. 55 - 66  

Manuel Escobar Farfán,Rodrigo Gallardo,Javiera Flores Salas

Chilean pension fund industry is largely questioned by public; therefore it becomes essential to work on a strategy to enhance brand’s credibility and positioning. This study objective is to analyze and build a brand personality scale to identify consumer... see more

Pags. 67 - 80