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ISSN:    frecuency : 4   format : Electrónica

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Volume 3 Number 2 Year 2019

5 articles in this issue 

Phima Ruthia Dwikesumasari,Rachmatullah Dwi Nugraha

Traditional marketing communication media begin to be abandoned by customers; therefore, companies need to find other more effective alternatives to communicate with customers. Companies try to convince that customers not only use the the products they bo... see more

Pags. 73 - 86  

Aditya Wiralatief Sanjaya,Masetya Mukti,Ayu Wanda Febrian,Holkiyah Novitasari

Tourism development in Indonesia is increasing, as it is beneficial to the the social, cultural, educational, environmental and economic sectors of the country. In maintaining the sustainability of tourism, the government optimizes business in the field o... see more

Pags. 87 - 106  

Riska Nur Rosyidiana,Prinintha Nanda Soemarsono,Dani Egi Raharjo

A blockchain is a revolutionary system that connects computer networks in a decentralized and distributed manner. Blockchain allows the process of current transactions to be peer-to-peer (P2P) without relying on a single server. Once entered, information ... see more

Pags. 107 - 117  

Ahmadi Usman,Ria Triwastuti

This research aims to discuss opportunity assessment framework for a grocery store business in Adelaide, South Australia. The method used in this research is that three existing opportunity assessment methodologies are initially selected and then validate... see more

Pags. 118 - 127  

Rizka Miladiah Ervianty

This study aims to determine the application of marketing segmentation strategies to increase the number of customers of healthy food and beverage products. This study is conducted to analyze the phenomenon where the number of people suffering from obesit... see more

Pags. 128 - 140