RAUSP MANAGEMENT JOURNAL  

Nicolau Reinhard

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Vilmar Rodrigues Moreira, Reginaldo Ferreira Barreiros, Roberto Max Protil

This paper shows an assessment of the practice of market risk management among cooperatives in the state of Paraná (Brazil) and a study of the agricultural production portfolio of this state, taking into account the risk-return relationship. Using the Mar... see more

Eneida Bezerra Soares Ribeiro, José Carlos Korelo, Danielle Mantovani Lucena da Silva, Paulo Henrique Muller Prado

This study proposes a model to explain the innovativeness of beef cattle producers from an organizational perspective. According to the innovation dissemination theory, organizational innovativeness is the degree to which an organization innovates relativ... see more

Aline Craide, Virginia Drummond-Abdala, Tânia Maria Diederichs Fischer, Alexandre Cestari de Brito

The purpose of this article is to analyze how professionals who decided to risk intramobility in their careers and who were hired by organizations from the industrial complex of Camaçari (Bahia) perceive the development of people management strategies tha... see more

Sabrina do Nascimento, Sandro César Bortoluzzi, Ademar Dutra, Sandra Rolim Ensslin

Evaluating organizational performance continues to be a key management activity. Performance indicators take center stage as tools that provide information for decision-making. This study investigates, from the perspective of organizational performance ev... see more

Silvana Anita Walter, Paulo Otávio Mussi Augusto

This paper analyzes the level of institutionalization from the point of view of Strategy as Practice (SAP), resorting to institutional theory as its analytical perspective. Through a bibliographic, bibliometric and sociometric study, the authors analyzed ... see more

Kenny Basso, Cristiane Pizzutti dos Santos, Laura Sangalli Kussler, Hugo Fridolino Müller Neto

This study examines the relations that result from perceptions of pricing unfairness triggered by comparisons with the lower price paid by new clients in promotional situations. An experiment was conducted with a sample that consisted of 200 undergraduate... see more

Daniel A. Glaser-Segura, Jurandir Peinado, Alexandre Reis Graeml

Organizational culture has been said to be an important factor for the success of lean production systems. As companies are influenced by the culture of the countries in which they are located, comparative advantages might result from location, whenever t... see more