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57.694  Articles
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Various online website marketplaces attract consumers to experience a good and visually pleasing shopping experience, especially for the young age group in generation Y or millennials. This study was made to explore the effect of online shopping experienc... see more

This study aims to determine how the influence of subjective knowledge, objective knowledge, and experience knowledge on buying interest in British Propolis products in West Nusa Tenggara. The type of research used is quantitative research with causality ... see more

Various online website marketplaces attract consumers to experience a good and visually pleasing shopping experience, especially for the young age group in generation Y or millennials. This study was made to explore the effect of online shopping experienc... see more

This study aims to determine and explain the influence of buying experience on customer trust and customer satisfaction in Grab Food customers in Surabaya. The selection of the location of this study considered that the customers who usually bought food u... see more

This study aims to determine and explain the influence of buying experience on customer trust and customer satisfaction in Grab Food customers in Surabaya. The selection of the location of this study considered that the customers who usually bought food u... see more

This study aims to test the influence of financial risk, product risk, security risk, time risk, social risk, and previous experience of online buying toward online purchase intention. Quantitative research was performed by online survey using google form... see more

 
The user interface has a substantial and influential role because it becomes a direct liaison between the application system and its users and shapes each user's perception of the Bersii application. Bersii application is created to reduce single-use plas... see more

Human character is unique, especially in making purchasing decisions about what his "needs" look like. Interestingly, during this pandemic, based on data in the world, the purchase of luxury products tends to decline, and consumers prefer to meet life sup... see more

ABSTRACTThis study aims to analyze the factors that influence online impulse buying. The population in this study are people who have shopped impulsively at various e-stores in Indonesia such as Shopee, Lazada, Bukalapak and Tokopedia. The research sample... see more

1 of 5.770 pages  |  10  records  |  more records»