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310  Articles
1 of 31 pages  |  10  records  |  more records»
The finance and marketing divisions have a fairly high degree of independence, but on the other hand, the two divisions must work together to get good performance. So there needs to be a decision to integrate the finance and marketing divisions because th... see more

O objetivo do estudo é identificar e analisar possíveis fatores relacionados à gestão financeira e de marketing que dificultam o desenvolvimento de microempresas na cidade de Cabeceiras de Goiás-GO. A pesquisa se caracteriza, quantos aos fins, como descri... see more

Thinking marketing strategies from a resource-based perspective (Barney, 1991), proposing assets as either tangible, organizational and human, and from Constantin and Luch’s vision (1994), where strategic resources can be tanbigle or intangible, internal ... see more

Thinking marketing strategies from a resource-based perspective (Barney, 1991), proposing assets as either tangible, organizational and human, and from Constantin and Luch’s vision (1994), where strategic resources can be tanbigle or intangible, internal ... see more

The demand of drinking water is growing continuously, so that the business prospects are also increasingly promising. This condition becomes a challenge for business doer of drinking water, including CV. Tirta Sasmita. A manual customer data management in... see more

O objetivo do estudo é avaliar o desenvolvimento das capacidades de inovação, financeira e gerencial, durante o processo de incubação, junto às empresas pós-incubadas pela Incubadora Tecnológica da Feevale (ITEF). Para alcançar esse objetivo foi realizado... see more

Micro, Small, and Medium Enterprises (MSMEs) have great potential to drive the country's economy, especially in developing countries like Indonesia.  However, many views often reveal that MSMEs have low competitiveness. So, they are not considered a ... see more

Micro, Small, and Medium Enterprises (MSMEs) have great potential to drive the country's economy, especially in developing countries like Indonesia.  However, many views often reveal that MSMEs have low competitiveness. So, they are not considered a ... see more

O mercado atual demanda das organizações uma nova orientação mercadológica, capaz de alinhar o desenvolvimento econômico à responsabilização social e ambiental, contexto no qual se desponta o marketing verde. O trabalho teve como objetivo analisar como as... see more

1 of 31 pages  |  10  records  |  more records»