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39.304  Articles
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Now, all business organizations are adopting data driven strategies to generate more profits out of their business. Growing startups are investing a lot of funds in data economy to maximize profits of the business group by developing intelligent tools bac... see more

It is necessary to link sales with the right products segmentation and segmentation of customers group. For today, pharmaceutical company success depends on its products providing customers needs.Aim. To determine the characteristic features segmentation ... see more

This study aims to determine the application of marketing segmentation strategies to increase the number of customers of healthy food and beverage products. This study is conducted to analyze the phenomenon where the number of people suffering from obesit... see more

To analyze the effects of different seeding selection strategies on knowledge diffusion in education field, this study builds an ABMS spreading model and performs several simulation experiments. Besides, market segmentation is proposed as the methods of c... see more

Market segmentation is a pivotal and under-investigated issue when evaluating decision-making processes and motivational factors shaping rural tourism. The present study has examined market segments of rural tourists in Iran based on their socio-demograph... see more

Importance of market segmentation for various reasons, the role of increased market segmentation. First, population growth slowed and many market - the product's maturity are This increased competition is that since firms grow Gain more market share and i... see more

The Chinese stock market is an emerging market that has gained much importance over the past few decades. Because of this, it also serves as a great subject for studying market inefficiencies and anomalies. In this paper we provide a review of evidence re... see more

Automotive market and its corresponding industry are undoubtedly of outmost importance and therefore proper market segmentation is crucial for market players, potential competitors and customers as well. Time has proved that market economic analysis often... see more

This study made a comparison between the honey market segmentation in Romania and Ireland.The research was based on the quantitative and qualitative methods. The segmentation revealed very big differencesbetween the Romanian and Irish Consumers. The attri... see more

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