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1.764.161  Articles
1 of 176.417 pages  |  10  records  |  more records»
This study aims to examine the effect of actual self-congruency and customer involvement who get the influence of brand experience and symbolic value on brand loyalty. Sampling was used using a purposive sampling technique, the total sample used was 256 r... see more

Objectives: The objective of this research is to examine how the relationship between E-CRM and customer experience affects customer loyalty through customer satisfaction. Internet use grows year after year, especially in Indonesia. New terms emerge to de... see more

Rancangan penelitian pada penelitian ini adalah explanatory research yakni untuk menjelaskan kedudukan-kedudukan variabel yang diteliti serta untuk mengetahui hubungan antara satu variabel dengan variabel lainnya. Besar sampel  yang diperlukan 380 ma... see more

The purpose of this research is to test the effect of brand experience on brand loyalty, brand experience on brand love, brand love on brand loyalty, and brand love in mediating the influence of brand experience on brand loyalty. The variable that is used... see more

The objective of the study is to determine the relationship between quality of care and the loyalty of external users in a private ophthalmic center in Lima, Peru. The method used was a descriptive, cross-correlational, quantitative approach with non-expe... see more

This research aims to 1) describe the description of Job Satisfaction, Employee Loyalty, and Performance. 2) analyze the effect of Job Satisfaction on Employee Performance. 3) to analyze the influence of Job Satisfaction on Loyalty. 4) to analyze the effe... see more

AbstractPurpose: While millions of dollars is spent yearly on health endorsements, and its associated research, findings in studies where product category wasn’t considered might be inaccurate.Design/methodology/approach: An experimental research design w... see more

This study aims to understand the effect of expectancy for character growth (learning, novelty, escapism, enjoyment, social value, audio-visual value, and value for money) on online games towards online gamer loyalty. This quantitative research uses a pur... see more

Banks as financial-economic institutions are always looking for meeting the needs and expectations of their customers. As a daily increasing tendency to use electronic banking (e-banking) services because of its unique properties and the presence of bank ... see more

1 of 176.417 pages  |  10  records  |  more records»