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2.960  Articles
1 of 296 pages  |  10  records  |  more records»
The present study developed a conceptual research framework for potential predictors of loyalty to intention and loyalty to the action ofinternet service providers. This study examined whether customer loyalty of Indonesia service provider was relate... see more

The widespread reverence for customer loyalty among marketers and businesses all across the globe is inspired from its manifestations since its the consumption decisions of loyal customers that leave a mammoth mark over the revenues and growth of a firm. ... see more

Introduction: Satisfying teens consumer group is critical to retain a larger market share in the future. Creating teens’ experience and value seems to be fundamental for enhancing both satisfaction and loyalty in cafes industry. Background Problem: This s... see more

The study discusses the indicator of customer loyalty of Islamic banks according to Griffin's perspective and several relevant studies. The problems solved in this study are 1) what is the indicator of customer loyalty of Islamic banks according to Griffi... see more

The purpose of this research is to investigate the mediating role that attitudinal loyalty plays between participatory behavior and behavioral loyalty within a higher education context. By means of a non-experimental design with surveys using a sample of ... see more

Most past studies have either measured the affects of brand attributes on attitudinal or behavioral brand loyalty. Given this gap, we have contributed towards the body of the literature by examining the effects of brand elements on both attitudinal and be... see more

Brand trust is a powerful asset for Small and Medium size Enterprises (SMEs) to retain good relationships with their loyal customers, to ensure their long term survival. However, SME managers first need to understand the consequences of the two unique emo... see more

Telkom Indonesia introduced fixed broadband, with its IndiHome product in 2015. According to the Triple Play service, IndiHome's flagship service, as well as other services, the core of IndiHome products is its internet service. Other services, such as vo... see more

The purpose of this research is to study factors influencing Thai tourist loyalty concerning travel by sea to create a competitive advantage and value added to seaside attractions. This research employs quantitative analysis. The researcher collected data... see more

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