SUMMARY
The rapidly changing environmental conditions, and has created new challenges for higher education. University of academic entrepreneur who not only meet the needs and expectations of their environment is diverse, rather, its programs and operational processes to promote a culture of entrepreneurship and education of entrepreneurs. The goal of the study was to investigate and explain the characteristics of University of entrepreneur; empirical evidence in Mazandaran University is using structural equations. The population of 800 members, 160 professors and experts in education and research, for example, the researcher made questionnaire was answered with a reliability coefficient of 0.94. The software SPSS for statistical analysis and goodness of fit tests and structural equation modeling was used LISREL software. The results have shown. The structural equation model was designed to explain the features of University of the third generation in Mazandaran University reflect the expectation is a good fit. And can say this conceptual model, the community has been applied correctly. Variable associated with the variable as the most effective and low-impact infrastructure as the variables are known. In other words, the rise of a single variable with regard to the characteristics Entrepreneur University of Mazandaran it features a 0.49-unit increase in the variable and services will increase.